Whitlock Quits on the Air

KC Star sports columnist Jason Whitlock has abruptly quit his sports talk radio program on 610am. This comes a day before a planned 610am event promoting the idea of pressuring the Chiefs into signing big name free agents (Ty Law and others). About a half-hour into today's show ("The Doghouse"), he left the booth and the station cut to commercial.

Whitlock, who left 810am in 2003, leaves 610am after a year and half of trailing his former station in the ratings battle. In the moments leading up to his departure, Kansas City's multi-media sports superstar complained of a lack of corporate support (from Entercom, the station's owner/managing group), and that his writing chores were talking up too much his time.